The Real Reason Why Your Content Isn’t Working

Today’s episode is a classic moment from “Tea with GaryVee”. The biggest mistake you can make when putting out content is doing it selfishly. If the reasons you are making content are things like “I want to be famous”, “I want people to listen to me”, “I want to change the world” you are not thinking about the audience and what will bring THEM value. No matter what type of content you make, the only thing that everything needs to provide is value for the audience. Nothing else matters more than making sure the people that see you content get value from it and that will not happen if you are making content for you.

Enjoy! Let me know what you thought.
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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)