SPOS #105 – Customer Service Is The New Marketing

Welcome to episode #105 of Six Pixels Of Separation – The Twist Image Podcast. This episode is a real treat. Through the many online social networks (including Facebook, Twitter, LinkedIn and more), I have been connected to Richard Binhammer (who is better known as Richard@Dell). Richard is one of the main players in the many social media outreach programs that Dell is a part of. In this very candid conversation, we discuss how and why Dell made the corporate decision to enter this fray, what they’ve learned, what they’re measuring and if there has been any form of ROI. I think Richard’s answers will shock and inspire you. Enjoy the conversation…

Here it is: Six Pixels Of Separation – The Twist Image Podcast – Episode #105 – Host: Mitch Joel.

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Download the Podcast here: Six Pixels Of Separation – The Twist Image Podcast – Episode #105 – Host: Mitch Joel.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)