How Influencers are COMPETING with Businesses

October 24, 2023 Laura Bosch 143 Views

When Crush It came out 2009, A LOT of the reviews on Amazon said social media was a fad and it would be gone in a year. We all know how that story ended…Today, thousands of influencers are living that thesis to the point where some with their own products are now direct competitors with top major brands. Today's episode of the podcast is a talk with Palmer Marketing and Sales Summit where I discuss the new world of consumer's attention and marketing in a 2023-2024 world. We also discuss AI and the my thoughts on other emerging tech. This episode is full of tips to take your business to the next level, and I hope you enjoy it!

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)