Everything You NEED to Know to Grow Your Business in 2025 | 4Ds | #7 of 2024 Top Podcasts

Hey everyone, Thank you so much for listening to the podcast this year. We’re counting down to 2025 w/ our top episodes of 2024. Today we’re listening to Ep. 7.

In this episode, we dive into a rich discussion about navigating personal vs. business branding in a rapidly changing social media landscape. I share practical examples and talk about why the individual piece of content is king in today’s environment, offering tips for leveraging platforms like TikTok and LinkedIn effectively. Plus, I tackle strategies for local businesses, scaling content, and building a lasting brand amidst fierce competition.

One highlight? How small businesses can make a big impact with creative local ads and unscalable moves—like community dinners or hyper-focused social campaigns. I also touch on organic vs. paid strategies and why storytelling will always trump tactics.

I hope you enjoy this look back at one of our most impactful episodes of the year. Let’s keep the momentum going into 2025!

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)