Why You Should Invest In Creativity | Marketing For The Now: Breakout Session

https://anchor.fm/s/f39a864/podcast/play/23370628/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2020-11-1%2F84a0b13c-1754-1f63-6b15-c3462f12faaf.mp3?_=1

This episode is a special Marketing For The Now: Breakout Session that I did at the “Thriving In A Brave New World” conference presented by the Inc. CEO Project. In this talk, I give some opening thoughts about the need for investing in creativity. Then we move to a Q & A format where I answer specific questions about the top tactics in marketing today. Enjoy! Let me know what you thought.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)