Why the Smartest Brands Are Thinking Like Hospitality Companies in 2025

I recently sat down with my guy David Rodolitz, one of my co-founders at VCR Group, for an awesome convo on The Stanza podcast with Nadine — and I knew I had to share it with you here.

This episode isn’t just about hospitality. It’s about brand, community, innovation, and how to actually build something meaningful in a world that’s changing fast.

We got into the real behind-the-scenes of launching Flyfish Club, how we think about experience as a brand strategy, and why the next wave of business is going to be driven by tech, trust, and thoughtful execution.

If you’re building anything right now — a company, a team, a brand — this one’s for you.

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)