Why The Internet Changed How Brands Are Built | A 2008 NYC Street Keynote

https://anchor.fm/s/f39a864/podcast/play/22805637/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2020-10-19%2F948b8405-0915-56a8-084a-c399d9a0517c.mp3?_=1

Today’s episode is a classic keynote that I gave on the streets of NYC back in 2008. In this talk, I discuss how the internet fundamentally changed business and removed barriers for so many to gain direct access to the consumer. I give a lot of advice in this episode that with context, is still highly applicable to the world today. Enjoy! Let me know what you thought.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)