Why All I Do Is Pay Attention To What Others Are Doing | 2020 CNN Interview

In this classic interview I did on CNN, I talk about my thoughts on social content and its role in the marketing/advertising world. We cover topics around underpriced attention, best practices for content creation, best platforms to be on and more. The key thing to remember when making content for social media is that whoever is the most consumer-centric and provides the most value to the end-user will find the most success.

Enjoy! Let me know what you thought

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)