What Your Media Plan Should Look Like In 2021

https://anchor.fm/s/f39a864/podcast/play/25585608/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2021-0-22%2Fda34a7cf-b800-d395-fe3f-60a3488fa793.mp3?_=1

Today’s episode is another Marketing For the Now! Consumer attention is increasingly hard to capture. In our first show of 2021, we will hear from top leaders as they answer the question, “What does the modern media plan look like to YOU in 2021?” I lead conversations with our 12 guest speakers, including…

Ally Financial,CMO, and Chief PR Officer, Andrea Brimmer
BlackRock, CMO, Frank Cooper
Delta Airlines, VP, Global Brand Marketing, Molly Battin
Dole Packaged Foods, Global CMO, Rupen Desai
HPE, Chief Brand Officer, Marissa Freeman
Hyundai, CMO Angela Zepeda
KFC US, CMO, Andrea Zahumensky
Kroger, VP of Marketing, Mandy Rassi
L’Oreal,SVP, Head of Media, Shenan Reed
Mint Mobile & Ultra Mobile, CMO, Aron North
Peloton, SVP, Head of Global Marketing and Communications, Dara Treseder
The North Face, Global VP of Product and Marketing, Steve Lesnard

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)