What Makes a Strong Brand? | Interview on FMC Fast Chat

https://anchor.fm/s/f39a864/podcast/play/22248490/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2020-10-7%2Fb262c71e-5bbd-cf43-4173-10b6b82b897a.mp3?_=1

Today’s episode is an interview that I gave on the Fair Media Council’s podcast known as “FMC Fast Chat”, hosted by Jaci Clement. In this interview, I discuss my view on modern-day advertising as well as what it takes to build a strong brand that serves its audience. Enjoy! Let me know what you thought.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)