Tracing the Steps of Fitbit | 6

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Before Apple and Samsung took over our wrists, there was Fitbit. The fitness tracker was just about the coolest thing in Silicon Valley, andeveryonein tech was wearing one — including Wired Magazine senior editor Michael Calore and senior writer Lauren Goode!

Long before the pair started hosting the Wired Gadget Lab podcast, they were crushing their steps goal while reporting on the buzziest wearable on the market. Michael and Lauren join David to help trace the steps that Fitbit took to become one of the most enduring pioneers of the wearable world, walking 10,000 steps so that the Apple Watch could run…and answer calls…and text.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)