Toys R US vs KB Toys: Christmas Carnage | 3

November 29, 2023 Laura Bosch 193 Views

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It’s 1999 and the world wide web is the new retail frontier. And both KB Toys and Toys “R” Us hope to use the internet to keep Walmart at bay.

But Toys “R” Us’s plan for online glory is about to go haywire –giving KB Toys the upper hand and forcing Toys “R” Us into a surprise alliance with Amazon.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)