This is What it Takes to Make It in Marketing | A Conversation with Jenny Wall of VideoAmp

Today we sit down with Jenny Wall, the CMO of VideoAMP. We talk metrics in the current climate of advertising; what's working and what's not. We also discuss the relationship between CMOs and CFOs, how to elevate yourself as a marketer, and the importance of having the humility to ask questions. This is an incredible conversation that challenges the standards of how we gauge the efficacy of the ads we publish. You won't want to miss it.

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)