The Marketing Opportunities and Challenges With The Rise Of AI

https://anchor.fm/s/f39a864/podcast/play/90364821/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2024-7-13%2F384688251-44100-2-b35f3a8f23f2f.mp3?_=1

Today’s podcast episode is an interview I did with Jameson Fleming, Executive Editor at Adweek. We discuss the profound impact of AI on various industries, addressing common fears such as job loss and the rise of deepfakes. I share my two cents on AI’s potential in creative fields like music and art, comparing it to past technological shifts like electricity and the advent of canvas art. The conversation also touches on the fragmentation of media consumption due to personalized algorithms and the early stages of AI adoption in marketing, highlighting both the potential and the challenges that lie ahead.

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)