The Importance of Storytelling with Jon Taffer

September 1, 2023 Laura Bosch 119 Views

On today's episode of the GVAE, I'm sharing a conversation I had back in 2017 with Jon Taffer, creator, executive producer, and star of Bar Rescue and hospitality and general business consultant. We discuss the powerful motivators of fear and pride, why businesses fail, and the importance of storytelling in business. Jon shares his unique insights into marketing strategies and the role of emotional intelligence in success. We also talk about our personal interests and how they've shaped our careers. This episode is full of incredible advice for entrepreneurs of all categories, but especially if you're in the restaurant business. Enjoy!

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)