Talking About The New Age of Super Bowl Ads W/ Greg Lyons, CMO of Pepsico & Jen Saenz, CMO of Frito Lay

https://anchor.fm/s/f39a864/podcast/play/5792290/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2019-9-10%2F27414446-44100-2-21b0c0b7baa94.mp3?_=1

Couldn’t be more excited about this original podcast interview I just did with two people I’m super close to an excited about – Greg Lyons, CMO of Pepsico and Jen Saenz, CMO of Frito Lay. We chat about their brands’ Super Bowl commercials and activations and lay out on the table the changes that we’re all seeing in advertising & Super Bowl itself. Really important episode for anyone that’s interested in advertising & marketing here! 

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)