SPOS #569 – The Relevance Of Marketing Agencies With Peter Levitan

Welcome to episode #569 of Six Pixels Of Separation – The Mirum Podcast

Here it is: Six Pixels Of Separation – The Mirum Podcast – Episode #569 – Host: Mitch Joel. When I think about the future of marketing agencies and what it will take for them to thrive and flourish, I think of Peter Levitan. Peter owned his own agency, he bought and sold three agencies, he worked for one of the largest advertising agencies in the world in New York and London, he’s pitched (and won) large accounts all over the world, he’s been client-side, and he currently consults and advises agencies of all stripes on how to win new business. If that were not enough, he wrote an incredible book on marketing agency business development (that I love and have re-read on many occasions) titled, The Levitan Pitch. Buy This Book. Win More Pitches. Do marketing agencies have a future? How is the competitive landscape changing? What value does an agency bring to a brand? Enjoy the conversation… 

Download the Podcast here: Six Pixels Of Separation – The Mirum Podcast – Episode #569 – Host: Mitch Joel.

Tags:

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)