SPOS #537 – Search Engine Optimization For Growth With John Jantsch

Welcome to episode #537 of Six Pixels Of Separation – The Mirum Podcast. Seth Godin calls John Jantsch, “the Peter Drucker of small business marketing tactics.” John is known to many as the Duct Tape Marketing guy. He’s built a pretty powerful empire helping small business owners to grow. Over the years, he’s built a booming business called Duct Tape Marketing that includes consulting, training, education and much more. He’s a phenomenal speaker and the author of many bestselling business books, including Duct Tape Marketing, The Referral Engine, The Commitment Engine, Duct Tape Selling and the recently published, SEO for Growth – The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs. Admittedly, when I saw that John was publishing a book on search engine marketing, my first reactions was, “what year is this?… hasn’t everything about search already been written?” Apparently not. So, what is the state of search engine optimization? Is there a world beyond Google? Take a listen. Enjoy the conversation…

Running time: 54:03.
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Here is my conversation with John Jantsch.
SEO for Growth – The Ultimate Guide for Marketers, Web Designers, and Entrepreneurs.
Duct Tape Marketing.
The Referral Engine.
The Commitment Engine.
Duct Tape Selling.
Follow John on Twitter.
This week’s music: David Usher ‘St. Lawrence River’.
Get David’s song for free here: Artists For Amnesty.