SPOS #319 – What Does The Future Of Blogging Hold With Mark W. Schaefer

Welcome to episode #319 of Six Pixels Of Separation – The Twist Image Podcast. Mark W. Schaefer over at Grow Blog recently published his second book, Return On Influence – The Revolutionary Power of Klout, Social Scoring, and Influence Marketing, which dissects the fascinating world of social scoring an individual consumer’s true influence in the online channels. Beyond that, he also wrote a contentious blog post titled, Is there anything new in blogging? No (I even responded over here: What’s Next? It’s You). As we frequently have debates and deep-dives on topics here at the Six Pixels of Separation Podcast, we felt that we could delve deeper into what blogging means in 2012 and how it can (and should evolve). It turns out that we’re not the only ones who are thinking about the evolution of blogging and publishing. The day after we recorded this conversation, Twitter founders, Biz Stone and Ev Williams, announced the launch of Medium (and place where they hope to rethink the publishing through a new platform). Is blogging old news or is it still brand spanking new and in need of some evolution? Enjoy the conversation…

Here it is: Six Pixels Of Separation – The Twist Image Podcast – Episode #319 – Host: Mitch Joel.

Download the Podcast here: Six Pixels Of Separation – The Twist Image Podcast – Episode #319 – Host: Mitch Joel.

Tags:

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)