SPOS #312 – Marketing In The Round With Gini Dietrich And Geoff Livingston

Welcome to episode #312 of Six Pixels Of Separation – The Twist Image Podcast. Nothing excited me more than finding out that two of the most interesting people in social media – Gini Dietrich (Spin Sucks and Arment Dietrich) and Geoff Livingston (Welcome to the Fifth Estate and Now Is Gone) – teamed up to co-author a brand new book, Marketing In The Round – How to Develop an Integrated Marketing Campaign in the Digital. I’m not sure how often these two big-brains do interviews together, but I’m thrilled that they even entertained the idea with me. If your business is still struggling with digital marketing and how it integrates into your organization and all the way down to your marketing campaigns, you do not want to miss this discussion. Before getting on with the show, I am frequently asked about the music at the end of the podcast. The song is ‘St. Lawrence River’ and it’s by David Usher. I’ve been friends with David forever and his music always inspires me. He let me know that a new project he’s working on, Artists For Amnesty, is giving away this song for free. Just go to the site and follow the instructions. Enjoy the conversation…

Here it is: Six Pixels Of Separation – The Twist Image Podcast – Episode #312 – Host: Mitch Joel.

Download the Podcast here: Six Pixels Of Separation – The Twist Image Podcast – Episode #312 – Host: Mitch Joel.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)