SPOS #179 – The Cluetrain Manifesto At 10 Years+ With David Weinberger

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Welcome to episode #179 of Six Pixels Of Separation – The Twist Image Podcast. A couple of weeks back, I had the pleasure of attending Marketing Week. The closing keynote speaker for the Digital Day was none other than David Weinberger. Weinberger is one of four co-authors of the seminal Marketing and Business book, The Cluetrain Manifesto (which was recently released in a 10th Anniversary format). He is also the author of two other amazing books about Marketing, Business, the Internet and the future titled, Small Pieces Loosely Joined, and, Everything Is Miscellaneous. He’s been on the Six Pixels of Separation Podcast a couple of times in the past, and always provides enlightening insights into consumers and why they do things (or why they don’t). In this episode we look at what has happened in the past ten years since The Cluetrain Manifesto came out and where things are going. Enjoy the conversation…

Here it is: Six Pixels Of Separation – The Twist Image Podcast – Episode #179 – Host: Mitch Joel.

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Download the Podcast here: Six Pixels Of Separation – The Twist Image Podcast – Episode #179 – Host: Mitch Joel.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)