Netflix vs Blockbuster Revisited – Dirty Tricks | 3

Thinking like your enemy is the best way to beat them, and during the war, Blockbuster tried every trick in the book to get inside Netflix. Sometimes they succeeded — sending “housewives” into warehouses as spies — and sometimes things didn’t go as planned. But when Blockbuster did deliver, they delivered big. They threw everything they had at Netflix, but the war raged on.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)