How to Use Your Current Customer Base to Find New Ones

Today’s episode is a GaryVee TV Classic! Nothing is more valuable for acquiring new customers than your already loyal base. These people are extremely valuable to the growth and expansion of your business to new people. They have used your product, enjoyed it, and can share their experiences with friends and family which is always more valued than a random review from someone on the internet. Focus on your first-party data and how to leverage those people to get more customers into your ecosystem. Enjoy! Let me know what you thought.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)