How Brands Can Create Real & Meaningful Connections with Consumers | Q&A w/ Facebook’s Nicola Mendelsohn

July 30, 2019 Laura Bosch 168 Views

I sat down with Facebook’s VP of EMEA Nicola Mendelsohn to talk brand authenticity and how I use my personal social channels to help Fortune 500 brands implement platform best practices. A lot of gold in here!! Make sure to tweet me @garyvee if you have any questions or want to say hi 😉

Timestamps:

1:10 – What does brand authenticity mean to you?

4:05 – Which brands are communicating well?

5:15 – Are there stages where creativity and authenticity matter more?

6:35 – What is one piece of advice you would give to a small business trying to find its voice?

9:15 – What are you favorite platforms?

10:05 – How do your personal social profiles help you bring value to big businesses?

12:40 – What are some of the next big trends?

14:00 – Facebook rapid fire Q&A

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)