Häagen-Dazs vs Ben & Jerry’s | Ice Cream Castle | 2

May 18, 2022 Laura Bosch 158 Views

https://dts.podtrac.com/redirect.mp3/chrt.fm/track/9EE2G/pdst.fm/e/rss.art19.com/episodes/13995982-ac2e-4d63-b90f-f9d856eef2b5.mp3?_=1

It’s 1958 and in New York City, Reuben Mattus is under fire. The big dairies are crushing his family’s ice cream business and shutting him out of supermarkets. Desperate, he imagines a new, luxury ice cream with an eye-popping price tag. He calls it Häagen-Dazs and it’s going to give his foes the chills.

This series was originally released as a Wondery+ Exclusive in 2021.

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)