GaryVee on Hacking The Holidays | An eCommerce Mini Series

November 23, 2017 Laura Bosch 116 Views

What do cool kicks, cricket protein and eCommerce have in common? Props from serial entrepreneur and CEO/Co-Founder of VaynerMedia, Gary Vaynerchuk. In this special episode (shot on Gary’s birthday), VaynerMedia’s SVP of eCommerce, Sabir Semerkant, and Partner Manager for Shopify Plus, Mac King, learn how the launch of Gary Vee’s KSwiss Signature Shoes broke the internet. Speaking from the heart, Gary covers his love for win-win situations (i.e. success through failure), hacking emerging trends, and trading in excuses for action. To help fellow entrepreneurs and brands up their eCommerce game, he also shares tips to break through the noise with little to no budget. Rounding out the episode, Gary drills into the competitive advantage of Instagram and Snapchat for underpriced attention, and reiterates the power of leveraging influencers, rankings and hashtags to sell, sell, sell.

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)