From side hustle to AFR Fast 100 with ‘Man of Many’s’ Scott Purcell
It’s Episode 2 of Season 4 and my guest is Scott Purcell, cofounder of Australia’s largest men’s lifestyle platform, Man of Many. Scott co-founded Man of Many with his housemate Frank Arthur in 2012 and the pair have since grown their weekend side hustle into a multi-award winning business and one of the country’s fastest growing media companies, with a global monthly audience of 5 million.
Their growing stockpile of accolades includes the prestigious AFR Fast 100 list and Deloitte’s Technology Fast 500 APAC, the Financial Times Fast Growing Companies APAC list in 2022, and Brand of the Year at the 2021 Mumbrella Publish Awards, to name a few.
For Scott, his evolution from ‘nerdy’ teen and self-taught coder to CFA Charterholder and senior financial analyst to now award-winning startup founder, has been one hell of a ride.
With the company gearing up for its 10th birthday celebrations later this year, Scott excitedly reflects on his journey and shares some valuable insights into what it takes to build a successful startup. Hot tip: it did not happen overnight!
While neither Scott nor Frank set out to be the ‘faces’ of their business, they’ve learned to face their fears and embrace personal branding to help grow the business. “No one’s going to sell [your brand] for you.” Scott says.
If you’re an existing or budding entrepreneur and want an insight into the growth and success of Man of Many then don’t miss this one!
Scott Purcell: https://www.linkedin.com/in/scott-purcell-cfa/
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