Food Poisoning, Subscription Services & Youtube vs. Facebook Video

QOTD (not really a question): Take a screenshot of the home screen on your phone right now and tweet it at me, @garyvee. I want to see the apps that dominate your day.

#LINKS
How to ask a question: https://www.garyvaynerchuk.com/what-y…

How have I had two long format web shows in a world where things should be kept short? It’s quite simple really. The thing is, when it comes to content, quality trumps everything. Back in the day, companies like Yahoo would fly me out to their headquarters to try and help then figure out their long format shows. Why was WineLibraryTV doing so well? The real answer was easy: quality is quality is quality. If I can put out a fifteen or thirty minute show and captive an audience, then it has a chance of doing well. If I can’t, then it won’t. It’s not complicated. There are plenty of shit fourteen second videos. There are plenty of “never get off the ground” one minute shows. You’ll watch a three hour movie cause it’s good, but you will not watch a fifteen second commercial because it’s crap.

The length is not the variable in determining the quality. Neither is the sound or lighting or production. It is the message, the message, the message. 

But of course having DRock around has made stuff much better. 🙂

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)