FedEx vs UPS | When in Rome… | 4

https://dts.podtrac.com/redirect.mp3/chtbl.com/track/9EE2G/pdst.fm/e/rss.art19.com/episodes/0d402a49-9d83-4b0c-84f1-374690c5a0a5.mp3?_=1

UPS decides it’s time to expand its market outside North America and makes a big push into Western Europe.  But it’s harder than expected to integrate its corporate culture with European norms.  

FedEx CEO Fred Smith eschews European expansion and goes all-in on a risky new service called ZapMail, much to his executive team’s dismay.  

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)