A Keynote: SALT Conference 2017

June 13, 2017 Laura Bosch 111 Views

https://anchor.fm/s/f39a864/podcast/play/5792890/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2019-9-10%2F27415054-44100-2-7b6f0687e540a.mp3?_=1

Everyone is fast forwarding TV ads and clicking away from banner and popup ads. I ate shit when I started Vaynermedia until it grew to what I wanted it to be. The three ways we’re going to consume something – Visual, Audio and Written word. Podcasting and sound is about to blow up. By becoming the media company in their organization and grabbing that industry attention at a level that’s open they will win. Start focusing on where the attention is cheapest and in the highest volume, and grab it. Hope you enjoyed this talk <3

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)