A Keynote: AdExchanger Industry Preview

For those that like the more industry-focused discussions, this one’s for you. 26 minutes of fire. Nothing gets me more excited than talking to industry vets about the state of the union of where the advertising industry is (as I see it), and where it’s going. It’s so crazy to me the disconnect between sales and reported metrics. We’re living in a time where the every day practitioners, those in the ad space, are acting so much differently in their personal lives than how they’re selling in their work lives. 

 

 

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)