3 Pieces of Marketing Advice for Every Business Owner

June 17, 2024 Laura Bosch 118 Views

https://anchor.fm/s/f39a864/podcast/play/88041231/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2024-5-14%2F380707212-44100-2-26d8933180954.mp3?_=1

Today’s video is an interview Gary did with Ken Moskowitz for his podcast Ad Nerds. They discuss various aspects of marketing, branding, and the use of social media for business growth.

Gary emphasizes the importance of organic social content on platforms like TikTok, LinkedIn, YouTube Shorts, and Facebook Reels. He also encourages small business owners to start learning how to use A.I. tools and to establish a core platform, such as a podcast or a social media series.

He also discusses the value of both organic and paid content in today’s algorithm-based world, suggesting that businesses should focus on creating strategic organic content and then turning successful content into paid ads. Hope you enjoy!

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Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)