2025 Marketing Strategy That Will Revolutionize Your Ads

https://anchor.fm/s/f39a864/podcast/play/91588439/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2024-8-11%2F386189602-44100-2-2f7eaab71d62.mp3?_=1

Today’s podcast is my advice to companies who are looking to bring common sense back into their marketing strategies. Too many companies get scared of taking risks and go back to what’s tried and true. I also share my two cents about the importance of the creative and why it is the variable of any marketing conversation — a winning strategy is going consumer up, not boardroom down. It’s all about trying new things in your day-to-day advertising and letting the intelligence of AI bring your ads to the right audience!

Laura Bosch

Laura is WhatPod's Business Editor. Laura began her career working in Marketing, before moving into Mergers & Aquisitions and becoming a freelance consultant in Strategic Business Development in 2012. A veteran of long haul air travel, she splits her time between Melbourne, Australia and Brighton, UK. Got a podcast to suggest ? Contact Laura (laura.bosch@whatpod.com.au)